shopping

Checkout Woes: How to Lose a Customer in 10 Seconds

Checkout Woes: How to Lose a Customer in 10 Seconds

Every now and then you want to watch a terrible movie and revel in the experience, but we’ve never heard anyone that wanted to revel in a terrible ecommerce checkout process. The shopping cart is the make-or-break moment, and there’s no plucky comedic relief that’s going to save your sale if the process is frustrating.

Want more for less? Here’s the top 5 cashback apps [and why there might be more soon]

Want more for less? Here’s the top 5 cashback apps [and why there might be more soon]

It’s touted as the #1 hack to save money these days, and if you love your retail therapy, it doesn’t get much better than this: cashback apps. You sign up, you go about your everyday spending and whoosh...you’re rewarded with cash or points. Everyone wins.

5 eCommerce Trends to Watch for in Summer 2019

5 eCommerce Trends to Watch for in Summer 2019

During the past 25 years, eCommerce has grown from the first online transaction ever — the purchase of a Sting CD — to one of the largest revenue channels in the world. In fact, Statista predicts global eCommerce sales will reach $4.88 trillion by 2021, with an estimated 2.14 billion digital buyers. As the eCommerce market continues to grow, it’s imperative businesses keep up with the trends to stay relevant with consumers. Below are five of the most important trends to look for in the coming months.

The top 5 ecommerce startups of 2019... and how we can all be like them

The top 5 ecommerce startups of 2019... and how we can all be like them

Bought something on the internet lately? You wouldn’t be alone...far from it. In fact, this year 1.92 billion people in the world will shop online, and by 2021 - just 2 years away - that number is expected to be 2.14 billion. The number of online stores continue to increase to meet demand, as does the amount these stores net (now in the trillions), along with the percentage of total retail market share they take (currently one-tenth of all sales, but that’s changing quickly).

Why do we buy things on the internet?

Why do we buy things on the internet?

As the years roll on and our mobile phone usage grows and grows, many of us will start to forget - if we ever knew - what life was like before the internet. The phenomenon that is eCommerce, AKA the ability to buy just about anything at the click of a button, has so firmly embedded itself in our lives that we now do it every day. In fact, research shows that the up and coming generations have little desire to go into bricks-and-mortar stores; simply preferring to buy almost everything online and leading to the closure of more than half of America’s shopping malls.

So ingrained is online shopping in our lives that few of us stop to think why we actually do it. Is it just habit? Is it as easy as we think? Do the benefits really stack up?

Every generation loves coupons. But are mobile coupons really delivering for this generation?

Every generation loves coupons. But are mobile coupons really delivering for this generation?

If you’re a retailer in this day and age, there’s no doubt that things aren’t quite what they used to be. For starters, the current generation of shoppers - millennials - have far less disposable income than their parents, so much so that they just can’t afford to amass impressive clothing collections like their predecessors may have. Add to that the fact consumerism, in general, is on the decline and the US economy is predicted to slow down, if not enter a recession by 2020, it’s fair to say retailers need to pull out all stops to encourage customers to buy.

Ecommerce and social media apps, listen up: Here’s the one thing that could solve all of your mobile conversion problems

Ecommerce and social media apps, listen up: Here’s the one thing that could solve all of your mobile conversion problems

If you’re a retailer, tis the season to be jolly. But what...wait? Only if you’ve got a top-notch mobile shopping experience, apparently. This year, more than 50% of Black Friday bargains were snapped up on a handset, up from 40% last year, and less than 10% just 5 years ago. And this isn’t a standalone trend...experts predict that at least the same percentage of people will do all of their holiday season shopping on their mobiles this year as ‘it’s just easier, quicker and more convenient.’

But is it?